Pueblo de Oro works with adopted communities to protect the environment

2023 Mar 20 | by Apple Barretto

PUEBLO DE ORO Development Corporation, the residential development arm of the ICCP Group, is working with communities in Batangas, Pampanga, Cebu, and Cagayan de Oro to improve the environmental knowledge and skills of citizens in these areas.

The company’s program is in line with the Community Solid Waste Management Project, which is a collaboration between the ICCP Group and the Coca-Cola Foundation Philippines, Inc.

As part of its environmental protection efforts, Pueblo de Oro has implemented various project orientations and seminars to strengthen community members’ capacities and competencies in the area of inclusive and long-term environmental protection.

The first phase of the project included project orientation with local government units as the project intends to assist in the development of local legislation governing people’s participation in proper waste management.

In Batangas, training programs have been rolled-out in barangays San Rafael, Sta. Anastacia, Santiago in Sto. Tomas and in barangays Poblacion, San Fernando, Luta Norte, Luta Sur, Santiago, Bulihan, and San Pedro I & II in Malvar.

The company has also initiated environmental protection activities in Brgy. Del Carmen in San Fernando, Pampanga; Brgy. Babag, Lapu-Lapu City, Cebu; and Brgys. Carmen, Canitoan & Lumbia in the City of Cagayan de Oro, Misamis Oriental.

Pueblo de Oro builds and maintains subdivisions and development projects in these provinces, some of which are Horizon Residences, Park Place and La Aldea del Monte in Batangas; La Aldea Fernandina, Horizon Residences and Park Place in Pampanga; La Aldea del Mar and Park Place in Cebu; and the Pueblo de Oro Township in Cagayan de Oro.

The most recent Capacity Building Seminars conducted in the communities mentioned tackled the production of organic fertilizers from household food waste and training-workshop on community solid waste management.

Participants in the orientation included barangay captains and councilors who are involved in environmental protection as chairmen of their Environment Committees. The group also had Sangguniang Kabataan representatives.

Aside from LGU, project participants also included various sectors such as women, youth, senior citizens, homeowner association, etc.

These program participants constitute the “Bantay-Kaagapay” Advocates who conduct house-to-house campaigns on proper waste segregation, the 4Rs of environmental protection (Reduce, Reuse, Recycle, Refuse), and other environmental issues.

“Pueblo de Oro is committed to the success of the Community Solid Waste Management Project as it continues to implement training programs around the country and forms support teams dedicated to working with community representatives,” said Pueblo de Oro President & COO Mr. Prim Nolido.

Mr. Nolido added that Pueblo de Oro is not only focused on maintaining the gold standard in community living through its residential developments and master-planned communities, but also on promoting eco-friendly and sustainable habits for a future-proof home and lifestyle.

For more than 25 years, Pueblo has been pioneering “Green Living” in the Philippines and has been advocating the protection of Mother Earth by integrating eco-friendly programs consistently in each of its developments.

These include flood control and erosion mitigation measures, recycling programs, green living spaces, nature reserves, and other environmental protection initiatives — all of which make Pueblo de Oro communities more sustainable, elevating the quality of life for homeowners.